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It is not a distinct product. It is a size. Borrowing under $1,500 in Canada is served by three structures that price completely differently:
Zero-interest advances. Bree and Nyble, typically $15 to $750, repaid on your next pay date. No interest, sometimes an optional express fee.
Payday advances. Priced as a fee per $100, capped provincially between $14 and $17.
Small instalment loans. Priced as APR under the 35% cap, repaid over months rather than weeks.
The same $500 costs materially different amounts depending on which of the three you use, and the cheapest is not always available to everyone.
66.2% of personal applications are for amounts under $1,500, averaging $495. [CLAIM: PL-02, PL-04]
Small borrowing is not a fringe of the market. It is most of it, and it is growing.
Structure decides the cost more than the lender does.
The instalment option spreads the repayment, which is easier to absorb but keeps the debt open longer. The 0% advance is cheapest where you qualify and where the amount fits.
5 lenders in our network lend below $500, and 15 lend below $1,500.
At this size, qualification usually turns on income regularity and an active bank account rather than credit score. 14 of 16 lenders accept any income type.
Lenders in our network start as low as $15 on advance products. 5 lend below $500.
Usually not. At this size lenders assess income and banking behaviour.
9 lenders in our network fund within 24 hours.
Not necessarily. Payday is one way to borrow a small amount. Zero-interest advances and small instalment loans are the others, and they cost differently.