PolicyMe
Written and analysed by Smarter Loans Editorial Team · Reviewed by Rafael Rositsan · Facts checked 21 August 2026
A digital life insurance provider offering term life and critical illness cover with online underwriting and no medical exam for many applicants.

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Our verdict

Best for
Healthy applicants who want term life quickly and without a broker
Not for
Anyone with complex health history, or who wants permanent or universal life

What we like

  • Fully online application with instant decisions for many applicants
  • Term life priced transparently with the quote shown before any contact
  • No commission-driven upselling into permanent products

Where it could improve

  • Term and critical illness only, so no permanent life options
  • Complex medical histories are referred out
  • Underwritten by a third party rather than in-house

Products

One block per product, each with its own numbers. Never blended into a single range.

Term Life Insurance
Insurance
Visit Site
Coverage types
Term life, critical illness, health and dental
Good to know: Applications are fully online and usually take about 20 minutes from start to approval, with policies issued by Canadian Premier Life Insurance Company operating as Securian Canada. Life, critical illness and health and dental are sold nationwide, but home and auto cover is available only in Ontario.

PolicyMe alternatives

PolicyAdvisor
Multi-insurer
Compares several insurers rather than one, useful if your health history is complex.
Square One
Home and tenant
Different product entirely, but the other half of most people's coverage.
Onlia
Ontario auto and home
If you need auto rather than life.

Alternatives link to our profiles only. Comparing is the point; we send nobody sideways.

Company details

Legal name
PolicyMe Corp.
Parent
Independent
Regulator
Provincial insurance regulators; policies underwritten by a licensed insurer
Founded
2018
Hq
Toronto, Ontario
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