Smarter Loans Expert Review for Driven
Reviewed by: Vlad Sherbatov, Personal Finance Analyst at Smarter Loans
Our Take
Driven is a long-standing fintech lender focused exclusively on Canadian small businesses. Operating since 2006 and having supported more than 17,000 businesses, Driven has carved out a clear position as a growth-focused alternative to traditional bank financing. Its approach combines fast access to capital with hands-on support and data-driven underwriting tailored to real-world business performance.
Driven offers fixed-term business loans ranging from $10,000 to $300,000, with repayment terms between 3 and 24 months. This is not a line of credit or revolving product. It is designed for business owners who want clarity around total cost, predictable repayments, and capital that can be deployed quickly to support growth, manage cash flow, or seize time-sensitive opportunities.
Driven’s value is strongest when speed, certainty, and access matter more than long amortizations or bank-level pricing.
Who Driven Works Best For
Driven works best for established small and medium-sized businesses with ongoing operations and revenue. It is particularly well suited to businesses in sectors such as restaurants, retail, construction, auto repair, health and beauty, and other service-based industries where cash flow timing matters.
It is a good fit for owners who need capital to invest in inventory, equipment, marketing, renovations, or working capital and who may not want to wait through lengthy bank approval processes. Driven evaluates businesses holistically rather than relying solely on rigid credit metrics.
Driven is less suitable for startups with no operating history, businesses looking for very long repayment terms, or owners seeking the absolute lowest interest rates available through banks or government-backed programs.
What We Like
Clarity and transparency stand out. Driven’s application process clearly shows the total cost of borrowing before you commit, with interest built directly into repayments and no hidden fees. That level of upfront visibility makes it easier for business owners to make informed decisions.
We also like the range of term options. Offering multiple short- and mid-term lengths gives businesses flexibility to match repayment schedules with expected returns from the capital invested. Daily, weekly, and biweekly repayment options further help align payments with cash flow patterns.
Another positive is experience. Driven has been active for nearly two decades, and that shows in how its products are structured around practical business needs rather than generic lending models.
Where Driven Could Improve
The shorter-term nature of the loans means repayments can feel aggressive, especially for businesses with uneven or seasonal revenue. Business owners need to be confident that the capital will generate returns quickly enough to comfortably service the loan.
Documentation requirements may also feel heavier than some newer fintech lenders. CRA documents and site visits are common, particularly for new customers. While this supports responsible lending, it can slow the process compared to ultra-light alternatives.
Finally, while rates start competitively, final pricing varies by business profile, and not all applicants will qualify for the lowest advertised rates.
Is Driven Right For You?
Driven is a strong option for Canadian small business owners who need fast, predictable financing and are comfortable with shorter repayment horizons. It works best when capital is used to fund growth initiatives, operational improvements, or opportunities with a clear return on investment.
If your business qualifies for low-cost bank loans or requires long amortization periods, those options may be more affordable. But when speed, certainty, and access are priorities, Driven offers a well-structured, experienced alternative.
Used strategically, Driven can be a powerful tool to help Canadian businesses move forward with confidence.
Products Offered
Business Loan
Conditions, Rates & Summary
Interest Rate
Interest rates vary based on a number of factors taken from the details of your account and application. Rest assured Driven’s online application process will show you the exact cost of borrowing, before you sign to commit to the loan, and the interest is automatically included in your repayments to them. There are no hidden fees or charges.
Amount
When you apply for a Small Business Loan, you will be able to get a credit limit between $10,000 and $300,000.
Term
Driven currently only offers 3, 4, 6, 9, 12, 18 and 24 month terms.
Company
Driven is Canada’s leading fintech dedicated to small businesses.
Eligibility & Documents
Who is eligible?
Driven works with existing small to medium sized businesses across Canada in hundreds of different industries including restaurants, retail, auto repair, health and beauty, construction and more.
What do you need to provide?
- New customers: CRA documents will be required. Site visits will be required in most instances.
- Existing customers: A site visit and CRA documents may be requested.
Repayment
How fast can you get the money?
Upon approval, the funds will be deposited into your account within 48 hours. You’ll receive notifications, sent to the email address used to sign up for your account.
Funding method
Upon approval, the funds will be deposited into your account within 48 hours. You’ll receive notifications, sent to the email address used to sign up for your account.
How does repayment work
A Driven Small Business Loan is considered a fixed loan, which includes specific terms and conditions that outline your preferred repayment schedule and a fixed interest rate and principal to be paid. These requirements differ from a traditional bank’s small business loan, where repayment is based on a minimum balance, or the interest on outstanding balances only.
They currently offer daily, weekly, and biweekly repayment options.