Indigo Canada

Avg. Rating: 5.0 (3 reviews)

Indigo Canada is a one-stop-shop for books for all ages. Formerly known as Chapters, Indigo Canada also provides access to baby products, home decor, electronics, and surprisingly cool gifts.

Indigo Canada operates with a hybrid model of online and offline establishments. Customers can order a book online and then pick it up from their nearest Indigo Canada store.

Indigo Canada stores are spacious, aesthetically designed, and have dedicated reading areas for book lovers. While picking up books from stores, customers can seek assistance from available sales personnel. Their website is simple to use and is loaded with great products and deals.

  • TIME IN BUSINESS: Since 1996
  • # OF CUSTOMERS: Millions
Get Up to 40% OFF Bestsellers!

1-833-463-4461

cisales@indigo.ca 620 King St. W. Suite 400, Toronto ON M5V 1M6
Call Center: Monday to Friday 9 am to 5 pm EST
Support Offered:
  • Blog
  • Social Media
  • Physical Stores
  • Call Centre
  • Online Chat
  • FAQs
  • Email
Availability: Everywhere in Canada

Products Offered

Below are all the products offered by this company.

Summary

Indigo has evolved to become the world’s first cultural department store with locations in all 10 provinces and one territory and also offers an award-winning online experience at indigo.ca.

Products

Indigo Canada stores offer:

  • Books (all ages and genres)
  • Gifts, stationery
  • Fashion accessories
  • Toys, baby products
  • Home decor and electronic products

IndigoKids

In 2009, Indigo began a full expansion of its kids and toy business with a focus on books, creative play, and specialty toys.

IndigoBaby

IndigoBaby offers a wide variety of apparel, bath, feeding, nursery, décor, plush, and toys, with an expanded assortment of gear, furniture, and items for parents online.

Indigo Vision

Making Connections. Creating Experiences.

Customer Promise

We exist to add a little joy to our customers’ lives, each time they interact with us or our products.

Indigo Beliefs

  • Customer Engagement
  • Customer Joy
  • Respect
  • Teamwork
  • Passion
  • Community

Frequently Asked Questions About Indigo Canada

What is Indigo Canada?

Indigo Canada is a one-stop-shop for books for all ages. Formerly known as Chapters, Indigo Canada also provides access to baby products, home decor, electronics, and surprisingly cool gifts.

How does Indigo Canada work?

Indigo Canada operates with a hybrid model of online and offline establishments. Customers can order a book online and then pick it up from their nearest Indigo Canada store. However, some customers have found better deals online than physical stores.

What are Indigo Canada stores like?

Indigo Canada stores are spacious, aesthetically designed, and have dedicated reading areas for book lovers. While picking up books from stores, customers can seek assistance from available sales personnel.

What does Indigo Canada sell?

Indigo Canada is a seller of books, gifts, fashion accessories, home decor, and electronic products, with online and physical stores.

When was the first Indigo created?

The first Indigo location opened in Burlington Ontario in 1997, created with the desire to bring a unique cultural destination to the Canadian retail marketplace. Indigo Books & Music Inc. ("Indigo"), as it exists today, was created in August 2001 upon the merger with Chapters Inc.

How many Indigo Canada stores are there?

As of September 26, 2020, the Company operated 88 superstores under the banners Chapters and Indigo and 94 small-format stores, under the banners Coles, Indigospirit, and The Book Company.

Does Indigo Canada have a loyalty program?

Yes. Indigo’s plum rewards program includes two tiers: plum, a free points-based tier; and plum PLUS, a fee-based tier that allows members to collect points, save an extra 10% on almost everything and enjoy free shipping every day. Both tiers of the program offer members the opportunity to earn points faster by taking advantage of bonus point promotions and targeted promotional offers.

What's Indigo Canada's core business?

Books and book products are the Company’s core products with approximately 500,000 book titles currently available.

What is IndigoBaby?

IndigoBaby offers a wide variety of apparel, bath, feeding, nursery, décor, plush, and toys, with an expanded assortment of gear, furniture and items for parents online.

What is Indigo Canada's mission?

Indigo Canada's mission is to inspire customers and those they care about with life-enriching products and experiences.

Indigo Canada Reviews

Avg. Rating: 5.0 (3 reviews)
Love Indigo

I can spend hours in the store. Great selection of books and really awesome gifts.

Suzana
Gift Spot

I get all of my gifts from Indigo, it hasn't disappointed yet, everyone loves the gifts I get them.

Eric
Deals

They have some great deals on sometimes. I just got a few bestsellers for 30% off. Time to read!

Claudia

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